The Segment Marketing Group, Inc.
Who We Are
SMG Inc. is a highly experienced marketing firm that provides a comprehensive turnkey service to our clients, from concept development to implementation, with a single-minded focus on conversion.?We have a unique blend of skills, cultural backgrounds, experiences, and personalities.?Our Team is composed of seasoned professionals from Corporate America to Successful Entrepreneurs spanning a wide range of industries.
INDUSTRY EXPERIENCE
YOU CAN SEE HERE
WHY CHOOSE SMG Inc.
Our approach is rooted in fact based analysis. We are trained in the discipline of marketing, qualitative and quantitative. We bring everyday often overused words like, Efficiency, Effectiveness, Creativity to life by the passion, experience and expertise we each bring to each project. We have a customized approach for each client in as much as client needs vary.
OUR TEAM
As a team, we bring an extensive and varied network of partnerships, contacts, affiliations, and general alliances that span the US.
Dwight Barker
Co-Founder
Tracy Williams
V.P. Digital Marketing
DANILO CUMMINGS
Co-Founder / President
Tymika Chambliss
Social Media Manager
Lucy Ester
Event Coordinator
Bilal Chughtai
Senior Graphic Designer
YOU SHOULD KNOW
GREAT PORTFOLIO
WHAT WE
OFFER
We push integrated marketing to its optimal level, by leveraging every relevant media, marketing tool,?and
technology concurrently in the most cost-effective?way.
technology concurrently in the most cost-effective?way.
Email Marketing
Creating a powerful subscriber journey that?s done online.
- Campaign Strategy Development
- Content Creation & Design
- Campaign Execution & Automation
- Monitoring & Reporting
- Testing & Optimization
- Email List Management
Content Marketing
Spark Interest | Connect With Your Customers | Get Results
- Content Strategy
- Content Creation & Design
- Content Promotion
- Interactive Content Marketing Campaigns
- Creative Strategy and Branding
- Creative Content Development
P.R. & Outreach Services
The Bridge Between Concept & Conversion
- Media Outreach
- SEO Link Building
- Influential Outreach
Consumer Profile & Targeting
Targeted Marketing Strategies Specific To Your Brand and Customers
- Discovery Call With Client
- Internal Survey With Client?s Company
- Customer Survey of Client?s Customers
- Customer Data Analysis
- Create Consumer Profile Templates
Website & UI Design
Delivering On Your Goals Efficiently
- Discovery
- Detail Planning
- Visual Design
- Development
- Delivery
Predictive A.I. Marketing
Learning From The Moments Of Customer Interaction To Engage, Up-Sell and Retarget Consumers
- Prospecting
- Retargeting
- Cross Device
- Conquesting
B2B Marketing
Identify - Qualify - Engage - Nurture - Convert
- Determine business targets
- Develop a prospect database
- Build out the strategy to reach them
- Create engaging content
- Track the engagement results
- Filter potential from non-potential
- Convert to customers
Lead Generation
We use a special set of tools and tactics in order to grow?traffic, engagement, and sales.
Social Media Marketing
Our services include high-level strategy development, day-to-day management of various social?media platforms
WHAT OUR
CLIENTS ARE SAYING
R. Camarero
Director, technology
“I have worked with this team for a couple of years, they are proactive, reliable and true partners. Top quality work consistently”
BLUE X Trade
BLUE X Trade
Soraya
Proprietor / Director
“The team at SMG Inc. are simply creative and top quality professionals who are easy to work with”